The Power Of Mortality eBooks
Recently, I read an article from Ellen Britt titled The Ebook Tipping Point. Ellen mentioned that on January 27, 2011 Amazon announced that sales of Kindle ebooks overtook sales of paperback books. This shocked me. I was further shocked to read that Kindle ebooks had already overtaken hardcover books six months before that.
In 2005, when I was writing my first book, I looked into the ebook market. I interviewed a number of people who had released ebooks and NONE them were making any money at it or having any real success giving them away either. And so I decided to release my book as a hardcover.
Well… that was part of the reason. The real reason I decided it needed to be a hardcover book was because of my ego. I was wrapped up in my ego. I wanted my book to be a “real” book – not an ebook. Because of the intensely personal nature of my story and my message, I had decided to self-publish my book rather than going through a traditional publisher. I wanted to retain control over every aspect of the message. But in 2005 there was a much finer line between self-publishing and “vanity press” publishing. The last thing I wanted was for my book to be dismissed as a vanity-press project. Mine was going to be a “real” book and nothing says “real” like hardcover. So that’s what I did in 2005.
By the time 2008 rolled around, more books were self-published than published through traditional publishers. The self-publishing tipping point had been reached. And now a similar tipping point has occurred with ebooks. The world has changed a lot since 2005.
I released the ebook version of What’s Your Expiry Date? back in January 2010. And now I’m considering what’s next.
I was planning to write a follow-up book. But now my thinking has changed somewhat. Now, I’m thinking that I will write multiple follow-up books and that each will be aimed at a specific audience (like this) and deal with a specific aspect of the follow-up conversation. And I think they will be ebooks!
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